Episode 27: Social Media & Content Strategy with Tourism Calgary

In Episode 27 of Don't Call Me a Guru, host Linda is joined via Skype by Tourism Calgary's Manager of Content Marketing, Kyle Russell, to discuss how the popular tourism board develops its own content, works with individuals and influencers to create user-generated content, tips for social, digital and content teams big and small, and … Continue reading Episode 27: Social Media & Content Strategy with Tourism Calgary

Episode 23: iMEDIA Digital & Social Media Conference Recap

In Episode 23 of Don't Call Me a Guru, former co-host Tyler Jack Butler makes a special return to the podcast to chat with Linda Hoang about strategies and lessons learned, and ideas sparked, from the March 2019 iMEDIA social media / digital marketing conference! Tyler and Linda both presented at iMEDIA and were co-emcees. … Continue reading Episode 23: iMEDIA Digital & Social Media Conference Recap

Episode 17: Catchin’ Up (What’s New in Social Media)

After an unscheduled break, our hosts are back with Episode 17 of Don't Call Me a Guru, where they discuss a secret wedding, a cat festival, HQ trivia, Instagram Stories, and, of course, the latest social media news. Listen below, and/or subscribe to our podcast on iTunes or Google Play! And here’s the RSS! -- Don't Call Me a … Continue reading Episode 17: Catchin’ Up (What’s New in Social Media)

Episode 16: CousinPod2018 (How do teenagers use social media?)

In our 16th Episode, Linda and Tyler welcome back cousins Catie (Age 17) and Meghan (Age 13) to ask what kind of content are teens engaging with, and how can social media managers and marketers can most effectively get their content in front of this younger age group. This is Don't Call Me a Guru's … Continue reading Episode 16: CousinPod2018 (How do teenagers use social media?)

Episode 10: What do you post when there’s nothing to post?

In Episode 10 of Don't Call Me a Guru, Linda and Tyler discuss what social media managers should share when there's nothing to share (we've allllll been there!) + New Instagram Stories features, Facebook Group changes, influencer marketing and Snapchat's new ad dashboard! This is also Don't Call Me a Guru's first episode as members of the Alberta … Continue reading Episode 10: What do you post when there’s nothing to post?