Episode 16: CousinPod2018 (How do teenagers use social media?)

In our 16th Episode, Linda and Tyler welcome back cousins Catie (Age 17) and Meghan (Age 13) to ask what kind of content are teens engaging with, and how can social media managers and marketers can most effectively get their content in front of this younger age group. This is Don't Call Me a Guru's … Continue reading Episode 16: CousinPod2018 (How do teenagers use social media?)

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Episode 15: Future of Tech/Marketing LIVE from iMEDIA Social Media Conference

Linda and Tyler come at you LIVE from iMEDIA 2018, where they chat with iMEDIA keynotes Tyler Lessard of VidYard and Yang Han of StackAdapt about the future of marketing, bias in the tech industry and building IKEA furniture. Listen to our first-ever LIVE PODCAST below, and/or subscribe to our podcast on iTunes or Google Play! And here’s … Continue reading Episode 15: Future of Tech/Marketing LIVE from iMEDIA Social Media Conference

Episode 13: Long Tweets & Short Stories

In Episode 13 of Don't Call Me a Guru, Linda and Tyler discuss 280 character tweets, Facebook and Instagram Stories, how to convince your clients that follower count doesn't matter, and more! Listen the podcast below, and/or subscribe to our podcast on iTunes or Google Play! And here’s the RSS -- Don't Call Me a Guru is a member of the Alberta … Continue reading Episode 13: Long Tweets & Short Stories

Episode 12: Bold New Horizons

In Episode 12 of Don't Call Me a Guru, Linda and Tyler share their approach for starting new social media jobs or working with new social media clients. They also talk Facebook Stories, 280-character expanded tweets, Snapchat (the number one social network for teens), and ATB Financial's new Facebook virtual assistant. Listen the podcast below, and/or subscribe … Continue reading Episode 12: Bold New Horizons

Episode 11: Behind the Edmonton Oilers Social Media Accounts

In Episode 11 of Don't Call Me a Guru, Linda and Tyler sit down with Ryan Frankson (@ryanfrankson), Director of Social Media with the Edmonton Oilers (@edmontonoilers) ahead of the 2017-18 NHL season. We discuss what it's like to plan and execute the social media accounts of an NHL hockey team in an hockey-crazy city, how having … Continue reading Episode 11: Behind the Edmonton Oilers Social Media Accounts

Episode 10: What do you post when there’s nothing to post?

In Episode 10 of Don't Call Me a Guru, Linda and Tyler discuss what social media managers should share when there's nothing to share (we've allllll been there!) + New Instagram Stories features, Facebook Group changes, influencer marketing and Snapchat's new ad dashboard! This is also Don't Call Me a Guru's first episode as members of the Alberta … Continue reading Episode 10: What do you post when there’s nothing to post?

Episode 9: What’s New in Social Media

In Episode 9 of Don't Call Me a Guru, Linda and Tyler discover just how much can change in social media in a month. They return from vacation discussing strategies for using new features on Facebook, Twitter, Instagram, Snapchat and more. Listen the podcast below, and/or subscribe to our podcast on iTunes or Google Play! And here’s the RSS. Podcast … Continue reading Episode 9: What’s New in Social Media

Episode 8: Social Media and Self-Care

In Episode 8 of Don't Call Me a Guru, Linda and Tyler chat with Deepika Mittra, a therapist, stress expert and self-care advocate who recently authored "Social Media & Technology: How to Use it Without Being Consumed By It." Deepika shared some fantastic insights around managing social media use and the role social media marketers play in the rise … Continue reading Episode 8: Social Media and Self-Care

Episode 7: All the Stories

In Episode 7 of Don't Call Me a Guru, Linda and Tyler discuss ALL the social media Stories - Snapchat Stories, Facebook Stories, Instagram Stories, Messenger Stories Day - why all the copycatting? Which Stories should you be using? What should your Stories strategy be? What are the differences? What do Story features mean for organizations and their social media efforts?  Listen … Continue reading Episode 7: All the Stories