Episode 28: Social Media in the Video Game Industry (BioWare/Anthem Game)

In Episode 28 of Don’t Call Me a Guru, host Linda is joined via Skype by Jesse Anderson, Global Community Manager for Anthem, an online, multi-player action role-playing video game developed by BioWare (Electronic Arts), who shares insights into community management and social media in the video game industry.

Jesse Anderson Skype Interview Anthem Game

In this episode, we discuss:

  • The importance of social media feedback on the company’s product/services
  • How to incorporate audience/user-generated content into owned content
  • How to approach and manage negative feedback
  • KEANU REEVES AT E3 (lol)
  • What success looks like for social media in the video game industry

This episode was recorded at NAIT Radio & Television Broadcasting Studios, by audio producer Matt Matyszczuk.

Take a listen to the pod below, and/or subscribe to the podcast on iTunes or Google Play!

And here’s the RSS!

Don’t Call Me a Guru is a member of the Alberta Podcast Network powered by ATB!

The Alberta Podcast Network promotes and supports Alberta-made podcasts, and connects their audiences with Alberta-based businesses and organizations. We’re excited to be part of this group of creators!

Podcast Credits:

Let us know what you’d like to hear on our future episodes, and be sure to share feedback on what you thought of this one!

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