Episode 23: iMEDIA Digital & Social Media Conference Recap

In Episode 23 of Don’t Call Me a Guru, former co-host Tyler Jack Butler makes a special return to the podcast to chat with Linda Hoang about strategies and lessons learned, and ideas sparked, from the March 2019 iMEDIA social media / digital marketing conference!

Tyler and Linda both presented at iMEDIA and were co-emcees. They also got to sit in on a lot of great sessions and pull together a recap of some key takeaways in this episode of Don’t Call Me a Guru.

Don't Call Me a Guru - Tyler Jack Butler & Linda Hoang
Tyler Jack Butler makes a return to Don’t Call Me a Guru for a special podcast recapping iMEDIA social media digital marketing conference.

In this episode, we discuss:

  • Influencer marketing strategies (including insights from Endy’s Sarah Feldman)
  • Facebook Live Video (gleaned from Tyler and Adam Rozenhart’s ATB Financial session)
  • Storytelling tips (from Suzanne Pescod of the Ronald McDonald House and Jessie Cayabo of BONAFIDE Media PR)
  • Community engagement (insights from CBC Edmonton’s Krystina Silva)
  • Instagram captions (from Abby of Lilia Communications)

Be sure to check out some of Linda’s tweets from iMEDIA for even more lessons learned!

And the full #iMEDIA19 hashtag thread!

This episode was recorded at NAIT Radio & Television Broadcasting Studios, produced by Matt Matyszczuk.

Take a listen to the pod below, and/or subscribe to the podcast on iTunes or Google Play!

And here’s the RSS!

Don’t Call Me a Guru is a member of the Alberta Podcast Network powered by ATB!

The Alberta Podcast Network promotes and supports Alberta-made podcasts, and connects their audiences with Alberta-based businesses and organizations. We’re excited to be part of this group of creators!

Podcast Credits:

Let us know what you’d like to hear on our future episodes, and give me feedback on what you thought of this one!

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